Stunning and powerful websites that make your customers come back again. But a nice website doesn’t sell. In our current demanding online landscape, your website visitors expect a seamless user experience every single time, whether they’re on their mobile devices, tablets, or desktops.
We believe that no successful business should be ignored because of a website that doesn’t work. Not in our watch.
The most important task at this point is to get a clear understanding of your future website purposes, the main goals you wish to get, and the target audience you want to attract. The initial research efforts in the project definition and some general consultations are vital for clarity. These could be in the form of a project discovery session where lots of questions and clarifications are made. Your needs as a client must be well understood by the development team.
At this stage, the developer creates the data that allows a customer to judge how the entire site will look like. Based on the information that was gathered together in the previous phase, the sitemap is created. The sitemap should describe the relations between the main areas of your website. You should consider that deciding on a sitemap during the planning stage is fundamental for the whole project. It involves organizing the structure of the website, and how many pages and functions will be connected based on their importance. The other important thing is to select the technology stack – programming language, frameworks and CMS that we are going to use.
During the design phase, the website takes shape. All the visual content, such as images, photos, and videos is created at this step. The website layout is the result of a designer’s work. This is where the creative UI designers come in, working by the approval of the client and the needs of the project. They create a wireframe. It is a visual representation of the user interface that we are going to create. The wireframes are transformed into typography, color graphics, animations, buttons, menus, and much more.
At this step, we finally start creating the website itself. Graphic elements that have been designed during the previous stages should be used to create an actual website. Frameworks and CMS should be implemented to make sure that the server can handle the installation and set-up smoothly. A deep understanding of every website development technology that you’re going to use is crucial at this phase. The other important step is Search Engine Optimization. SEO is the optimization of website elements ( e.g., title, description, keyword) that can help site achieve higher rankings in the search engines.
After the development, there will be tests for functionality, usability, compatibility, performance, and so on. The site must be well functioning and must run smoothly without a glitch. The development team will test all the scripts, ensuring that the site loads and displays perfectly on all devices and platforms. Lastly, the development team may need to optimize its functionality and performance. This might include plugin installations, on-page Search Engine Optimization, and page speed optimization. If the coast is clear, the website is then launched.
A website is more of a service than a product. It’s not enough to “deliver” a website to a user. We should also make sure that everything works fine. It is important to detect possible problems the end-users face. The highest priority task, in this case, is to fix the problem as fast as you can. If you won’t, you may find one day that your users prefer to use another website rather than put up with the inconvenience. The other important thing is keeping your website up to date. If you use a CMS, regular updates will prevent you from bugs and decrease security risks. The essence of maintenance as the final stage is to continually support and enhance your project. At the same time, it will put your mind at ease that you are not left alone even after the project has been handed over.
